Social work and Bollywood celebs remain closely associated with each other. Time to time, we listen to the link-up of stars with various NGOs working for a remarkable social cause. Some justify this as being an excellent part on the side of the stars, while others criticise it for being a publicity and honour winning task.
Bollywood star John Abraham has joined the People for the Ethical Treatment of Animals cause. In the latest PETA ad, John tries to raise awareness about the cruelty involved in the capture, breeding, and caging of birds.
For nearly three decades, PETA is dedicated to working in the field of establishing and defending the rights of all animals. It educates the policymakers and people about animal abuse and boycotts the usage of animals for eating, wearing or experimenting upon.
