Usher in the power of technocrats! If British fashion magazine Vanity Fair is to be believed, technocrats are among the most powerful set of people on earth.

The magazine has released a list of world's 100 most influential and powerful people and technocrats form one of the most significant segment of this power brigade.

The 'Power' list includes names of several tech honchos who have shaped the contours of the information technology industry. We bring you these influencers up and close. Read on ...

Sergey Brin and Larry Page, Google

Google co-founders Sergey Brin and Larry Page top the list of most influential technocrats and jointly share the third position in the overall list with Google CEO Eric Schmidt.

Brin, the president and head of Google's technology division, started Google along with Larry in 1998 out of a friend's garage. Moscow-born Brin received a Bachelor of Science degree with honours in mathematics and computer sciences from the University of Maryland.

Brin continues to share responsibility for day-to-day operations along with Page and Schmidt.

Larry Page was Google's founding CEO and grew the company to be the behemoth it is today. In 2001, he moved into his role as president, products.

The son of Michigan State University computer science professor Dr Carl Victor Page, Page's love for computers began at age six. He earned a Bachelor of Science in engineering from the University of Michigan.

Despite getting Schmidt on board, Page is still credited with being intensely involved in company's affairs and weekend meetings with key employees. He is said to go through CV of every employee before the person is hired at Google even today.

Eric Schmidt, Google

In joint third place with Google co-founders Larry Page and Sergey Brin is Eric Emerson Schmidt, chief executive of Google.

Page and Brin recruited Schmidt from Novell, where he led the company's strategic planning, management and technology development as chairman and CEO.

Prior to his appointment at Novell, Schmidt was chief technology officer and corporate executive officer at Sun Microsystems Inc, where he led the development of Java, Sun's platform-independent programming technology, and defined Sun's Internet software strategy.

Before joining Sun in 1983, he was a member of the research staff at the Computer Science Lab at Xerox Palo Alto Research Center (PARC), and also held positions at Bell Laboratories and Zilog. He is generally acknowledged as the one who catapulted Google from being a promising tech company to a universal God of Internet.

Schmidt has a degree in electrical engineering from Princeton University, and a Master's and PhD in computer science from the University of California, Berkeley.

Steve Jobs, Apple

Co-founder, chairman and CEO of Apple Inc, Steve Jobs is ranked fourth on Vanity Fair's list of most powerful and influential people.

Jobs also co-founded Pixar Animation Studios, which has created some of the most successful animation films of all time: Toy Story, A Bug's Life, Toy Story 2 and Monsters Inc.

Jobs grew up in the apricot orchards which later became known as Silicon Valley, and still lives there with his wife and three children.

Having quit Apple in 1985, Jobs founded NeXT(Computer platform development company) before being joining back as CEO in 1996.

Apple and Jobs have not looked back ever since. In 2001, Apple transformed the market with its portable digital music player iPod. Again in 2007, it shocked telecom analysts by launching a mobile phone that has since become iconic and has forced all established cell phone makers to play catch-up.

Jeff Bezos, Amazon

Jeffrey Preston Bezos, founder, president, CEO and chairman of Amazon.com is ranked at sixth position on the list.

A computer science graduate from Princeton University, Bezos founded Amazon.com (a shopping portal) after taking a cross-country drive from New York to Seattle, writing up the Amazon business plan on the way and setting up the original company in his garage.

Bezos started his career with Fitel, a start-up that was building a network to conduct international trade. The Princeton University graduate later went on to work as a financial analyst for DE Shaw & Co before founding Amazon in 1994.

In 2004, he founded a human spaceflight startup called Blue Origin. Bezos also has a personal investment company called Bezos Expeditions. He was named Person of the Year by Time magazine in 1999.

Though Amazon as a company has lost a lot of ground since its heydays a few years ago, Bezos is still among the highly respected tech honchos.